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What Winsure e-Communications can do for you
We can help you in all or any of the following ways:
- Integrate e-technology into your communications mix using our permission-based communications platform. There are no system requirements except a web browser. You do not need expensive e-mail servers, databases, bandwidth and hardware. There is also no requirement for IT professionals. We have designed the application to be intuitive and accessible, if you can use a word processor you will not have any problem.
- Populate your customer database with e-mail addresses. With experience across a wide range of industries, we have already established fast-track methods to help populate email databases and acquire email lists, in particular the use of incentivised direct mail.
- Increase new business by deploying SMS broadcast and viral marketing tools. See this in action at www.youngladydriver.co.uk.
- Web design to support enhanced one-to-one customer communications.
- Consultancy to assist in integrating these applications into your existing communications channels.
The positive perception that e-mail affords an organisation that uses it properly is twofold. First, profits will be increased given the typical cost savings associated with it as a communication tool. Second, the organisation may be perceived to be more transparent and technologically advanced, something that will appeal the up to 50% of the UK population who are now using the Internet daily. Encouraging a two way, one to one dialogue leading to increased customer loyalty and enhanced lifetime value.
Integrating e-technology into your communications mix will give you:
- Increased profitability.
- Substantial cost savings.
- Greater efficiency.
- Faster communications.
- Improved customer retention and acquisition.
They will provide your customers with:
- Discounted premiums.
- A greater sense of belonging.
- A more reliable delivery system.
- A permanent record of all exchanges between you and your customers.
- A means to make changes online.
Next: 3 - The Benefits
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